Environmental, social, and governance stocks (ESG) have rapidly grown to over $40 trillion dollars. ThatÕs more than the entire United States federal debt, more than our entire economy produces in a year, and more than all the stocks on our stock market. Surprisingly, this category of funds is poorly defined; almost no one really knows what it means. Many fund managers are literally using client money to support their social agenda above the returns of investors. To make matters worse, some believe this is a bubble in the making. Kevin Freeman shares how you can begin to counter these efforts and ensure your investments align with your values.